As the web is rebuilt around people rather than content, UX professionals will need to understand how to design experiences built on top of social interaction and social platforms. Designing social experiences is different from designing user experiences. For example there is often no clear task to design for, no set user goal, no clear outcome, and your primary persona is anyone who interacts with anyone else. In the next 12-24 months, this skillset will become a requirement for UX professionals.
Paul has been spending a lot of time in 2012 building a design pattern language around social interaction and will share it for the first time in this workshop. He will walk through each design pattern, explain why it is important to internalize, and use examples and exercises to describe how and when to apply it.