As designers are called upon to tackle experiences across channels and touchpoints, we need new tools to ideate experiences and make those experiences operational. This workshop will introduce you to ideation across touchpoints and time through acting. We’ll leave the Sharpie’s, post-its, and whiteboards by the wayside to use our instincts and emotions to create service experiences that feel human.
Then we’ll take a deeper look at service blueprints, the primary service design tool to help designers and organizations understand the service architecture required to operationalize the experience. We’ll talk about the advantages and disadvantages of this tool, and then get our hands dirty making a low fidelity blueprint.
By the end of this workshop, you will be able to:
- Conduct an acting as ideation session in your organization
- Communicate the advantages and disadvantages of service blueprints
- Produce a quick and dirty blueprint with post-its and butcher paper