VIDEO: UX Week 2010 – Iain Roberts and Tasos Karahalios
IDEO Case Study: MyFord Touch
About the presentation
For over two years, designers and engineers at IDEO and Ford Motor Company collaborated closely on a signature HMI experience for the company’s entire Ford and Lincoln 2010 vehicle portfolio that consumers would find simple, attentive, and intuitive. | read more…
About Iain
A partner at IDEO and co-lead of its Chicago studio, Iain Roberts is a self-proclaimed “excellence freak” whose life-long passions for combining technical precision and cutting-edge aesthetics have resulted in award-winning design and strategy work for such diverse industry giants as Ford, AT&T, Kraft, Motorola, and Altec Lansing. | read more…
About Tasos
Tasos Karahalios joined IDEO in November 2000. He works across offices as both a project leader and senior design engineer on a wide range of projects within the Health and Wellness and the Consumer Experience Design practices. | read more…
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Location
Mission Bay Conference Center at UCSF
1675 Owens Street
San Francisco, CA 94105
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Hotel Palomar San Francisco
12 4th Street
San Francisco, CA 94103
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