BJ Fogg Confirmed for UX Week 2010
We’re really happy to have snagged BJ Fogg to speak on the main stage and teach a full-day workshop at this year’s UX Week. He’ll address why behavior change should be a priority in design, how to think clearly about behavior change, and how to use technology to achieve it.
BJ directs research and design at Stanford University’s Persuasive Technology Lab, is the author of Persuasive Technology: Using Computers to Change What We Think and Do, and does consulting work outside of academia and a ton of other really interesting stuff you can read about on his website.
Tag your photos: uxweek2010 flickr.com
Location
Mission Bay Conference Center at UCSF
1675 Owens Street
San Francisco, CA 94105
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Hotel Palomar San Francisco
12 4th Street
San Francisco, CA 94103
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Hotel reservations